Delivering the Pathway to Safe, High Quality Maternity and Midwifery Care


Who Should Attend?

Delegates who will have an interest in this event will be: Women who aspire to move into a leadership role or those already in a senior role looking to progress.

*This Conference is open to Public, Private and Third Sectors

For more information or to make a booking please call 0330 058 4285


Registration, Refreshments and Networking
Chair’s Welcome Address

Maggie O’Brien, Lecturer in Midwifery, University of Salford (CONFIRMED)


Morning Keynote: The Maternity Transformation Programme: The Current Issues in Maternity Care and Proposals to Address Them
  • Examining current issues in maternity care in the UK and asking why the number of stillborn babies in the UK is more than double the rate of nations with the lowest rates
  • Considering the 9 work streams of the Maternity Transformation Program
  • Examining the vision and the Maternity Transformation Programme’s aim to support and empower local transformation, through Local Maternity Systems and Maternity Clinical Networks
  • Focussing on how The Maternity Transformation Programme proposes to measure and report on progress

Baroness Julia Cumberlege, Independent Chair, National Maternity Review (CONFIRMED)


Case Study: Improving Safety In Maternity Services
  • Optimising how staff are deployed to ensure a safe service
  • Ensuring effective communication among team members
  • Improving staff training
  • Strengthening teamworking

Suzanne Cunningham, Director of Midwifery & Professional Lead for Neonatal Services, University Hospital Southampton NHS Foundation Trust (CONFIRMED)



Digital As An Enabler: Meeting The Better Births Ask

  • Examining how technology can help address the pressure and challenges faced by maternity services and improve outcomes
  • Sharing how digital tools support personalised care, prevention, choice and better experiences for women
  • Data saves lives: How the collection and sharing of data can achieve improvements in care quality and support professionals along the care pathway
  • Practical tools, support and help available in adopting useful technology and breaking down digital barriers

Roger Carter, Programme Manager, Digital Maternity Programme / WS7, Primary and Social Care Technology, NHS Digital (CONFIRMED)


Questions and Answers Session
Refreshments and Networking
Case Study: Providing Personalisation And Choice Across Maternity Care Services
  • Creating a more ‘family focussed’ maternity service that offers women
    a clear, consistent menu of informed choice that helps them access
    the care they want, where they want it, when they want it
  • Creating a safe, high quality model of maternity care that is seamless
    and personalised whilst constantly learning
  • The aim of Personal Maternity Care Budgets (PMCB)
  • Challenges and progress to date

Donna Evans, Maternity Services Transformation Manager, Southampton, Hampshire, Isle of Wight and Portsmouth (SHIP) LMS (CONFIRMED)


Case Study: Lessons Learned from the Morecambe Bay Investigation Report
  • Considering the “lethal mix” of factors that led to 20 instances of significant or major failures of care at Furness General Hospital, associated with three maternal deaths and the deaths of 16 babies
  • Examining how the 44 recommendations for the Trust and wider NHS have been properly recognised and are being acted upon in practice going forward
  • Investigating how poor working relationships between midwives, obstetricians and paediatricians hampered clinical care
  • Reviewing proposed improvements to incident reporting and investigation, complaint handling and clinical leadership

Julian Brookes, Deputy Chief Operating Officer, Public Health England (CONFIRMED)


NHS England’s Guidance ‘Saving Babies’ Lives Care Bundle’
  • Considering what is NHS England’s ‘Saving babies’ lives care bundle’
  • Looking at how expectant mothers can be made aware of the risks of smoking during pregnancy
  • Examining the importance of enhancing detection of fetal growth restriction
  • Improving awareness of the importance of fetal movement and improving fetal monitoring during labour

Dr Yana Richens OBE, Deputy Head of Maternity Services – Nursing Directorate, Professional Midwifery Advocate, NHS England (CONFIRMED)


Questions and Answers Session
Lunch and Networking
Afternoon Keynote: Making the Much-Needed Culture Change in the NHS: Turn the Blame Culture into a Learning Culture
  • Reviewing how the NHS can learn from its mistakes and reduce medical negligence accidents and deaths
  • Considering how we can use intelligent transparency to turn the NHS into the world’s largest learning organisation.
  • Legislating for the statutory duty of candour

Denise Chaffer, Director of Safety and Learning, NHS Resolution (CONFIRMED)


Training, Recruiting and Retaining Maternity Staff in the NHS
  • Exploring the way to fill the shortage of midwives in the UK
  • Ensuring that when midwives qualify they actually get jobs in the NHS
  • Understanding what is needed to retain midwifes in NHS Trusts
  • Examining the plans for how £97m ‘Midwife Shortage; Bill will help fill the shortage gap

Gill Walton, Chief Executive, Royal College of Midwives (CONFIRMED)


Improving Access to Specialist Perinatal Mental Health Services 
  • A review of the current unsatisfactory position and the post code lottery relating to provision of specialist perinatal mental health services
  • Considering the Government’s five year plan to provide specialist perinatal treatment to all wherever they are located
  • Exploring the benefits of putting budgets in the hands of local providers and commissioners
  • Examining the  plans for how £365m allocated for specialist perinatal mental health services over the next five years will help 30,000 more women per year

Julie Cheetham, Associate Director SCN, Greater Manchester Health and Care Board (invited)

Questions and Answers Session
Refreshments and Networking
The Importance of Miscarriage Research To offer Specialist Care For Women And Couples Experiencing Pregnancy Loss
  • Working closely with partner institutions to ensure consistency and added value
  • Recurrent miscarriage services: caring for women and couples who experience repeated miscarriages
  • Following the NICE guidance for recurrent miscarriage

Professor Arri Coomarasamy,Director of Tommy’s National Centre for Miscarriage Research, University of Birmingham (invited)


The National Maternity And Perinatal Audit Of NHS Maternity Services Across England, Scotland And Wales
  • Using timely, high quality data, the audit aims to evaluate a range of care processes and outcomes
  •  Identifying good practice and areas for improvement in the care of women and babies looked after by NHS maternity services
  • The Clinical Outcome Review Programmes to help assess the quality of healthcare, and stimulate improvement in safety and effectiveness by systematically enabling clinicians, managers and policy makers to learn from adverse events and other relevant data

Sophie French, Lecturer, King’s College London (invited)



Questions and Answers Session
Chair’s Summary and Close

*Programme subject to change


Who Should Attend

Who Should Attend?

Delegates who will have an interest in this event will be: Women who aspire to move into a leadership role or those already in a senior role looking to progress.

*This Conference is open to Public, Private and Third Sectors

For more information or to make a booking please call 0330 058 4285


Sponsorship and Exhibition

We are now taking bookings for our wide range of sponsorship and exhibition packages; we also offer bespoke packages tailored for your organisation.

Why Sponsor and Exhibit at this event:

 Network with key decision makers across the Women in Business Sector
 Meet your target audience in the Sector
 Listen and Learn from leading industry experts across the Sector
 Opportunity to demonstrate your products or services
 Speak alongside industry leading experts
 Work with your dedicated account manager to generate the maximum amount of leads

Exhibition and Sponsorship Packages:

Strategic Headline Sponsor:

  • 20-minute speaking slot followed by Q&A
  • 3x2m Exhibition Space (In the Refreshments and Catering room)
  • Pre show marketing email to all registered delegates
  • Post show inclusion on presentation email
  • Branding on Website and Event Guide (Logo and 100 Word Profile)
  • A4 Insert or A4 Chair Drop
  • 5 Delegate Conference Passes
  • 1 Speaker Pass

Key Supporter Package:

  • 20-minute speaking slot followed by Q&A
  • Branding on Website and Event Guide (Logo and 100 Word Profile)
  • A4 Insert or Chair Drop
  • 1 Speaker Pass
  • 2 Delegate Conference Passes

Exhibition Stand:

  • 3x2m Exhibition Space (In the Refreshments and Catering room)
  • Power, Wifi, Table and 2 Chairs (If required)
  • Branding on Website and Event Guide (Logo and 100 Word Profile)
  • 2 Delegate Conference Passes
  • 1 Stand Manager Pass

Insert or Chair Drop:

  • 1 Delegate Conference Pass
  • A4 insert into delegate pack or A4 Chair Drop

For more information or to discuss the available option please call 0203 961 5002 or email [email protected] 


Prices and Discount

Public Sector Rate:

  1.    £379
  2.    £349
  3. + £319

Private Sector Rate:

  1.    £550
  2. + £520

Voluntary Sector Rate:

  1.    £299
  2. + £269

Event Documentation: *If you can’t attend the event you can purchase the event documentation

Electronic – £99 Printed – £99

Group bookings: If you would like to make a group booking of 5 or more please call 0330 058 4285 to find out if we can offer any more discount.

*All prices are excluding VAT

For more information or to make a booking please call 0330 058 4285


Show Buttons
Hide Buttons