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Effectively Using Storytelling to Recruit Students and Improve University Rankings

UK universities spend a yearly average of £2,690 per student on marketing. In this video, Sarah Bostock, Head of Strategic Marketing at Loughborough University discusses the advantages of telling stories in marketing campaigns that resonate with people to raise the profile of universities to prospective students and potential staff.

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The Growing Challenge of Keeping International Students Safe at University

Thousands of international students enrol in UK universities every year, and for many this is their first time living abroad in an unfamiliar city. We heard from Lisa Ravenscroft, Communications Manager at ProtectED about the challenges these students face and how universities can support them throughout their studies.

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Sharing Experiences from Swansea BAME Students in Engineering Network

Charlotte Ajomale-Evans is Chair of the Swansea University BAME Students in Engineering Network. She discussed with us the challenges facing BAME students taking STEM university courses.

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Roehampton Bystander Intervention Project – Implementation, Impact, and Learning Opportunities

Dr Aleata Alstad-Calkins, Director of Student Services at the University of Roehampton shares a case study.

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Degree Apprenticeships will provide vital opportunities for the ‘Covid Generation’

In this article we discuss the impact the circumstance surrounding Covid-19 has had on degreee aprenticeships.

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Responding to the Career Development Needs of Students through Covid-19

Katie Black and Joe Saxon, Queen Mary University of London, share some of the challenges they faced during the first few weeks of lockdown and how they responded.

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Understanding the Covid Cohort: How Can We Continue to Level Up?

UCAS reported that more students from the most disadvantaged backgrounds across the UK entered HE in 2020 than ever before, the impact of Covid-19 on students, especially those from a disadvantaged background has been severe.

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